ZEPHYR COVE, Nev. (Feb. 23, 2015) – Eleven Chase International agents including Susan Lowe, Trinkie Watson, Kerry Donovan, Mike Dunn, Cindy Richter, Ruby von Schwerin, Rob and Dana Coons, Megan Lowe, Caren Christen and Eric Crosby were among some of the top real estate professionals in the world who gathered earlier this month for the invitation-only Luxury Portfolio Summit in Las Vegas.
Held at the Wynn Las Vegas, the exclusive Luxury Portfolio International event focused on “living luxury” and offered participants the opportunity to explore how lifestyle passions drive today’s affluent customer and impact their lives and real estate decisions.
“It was a unique opportunity to network with top real estate professionals from around the world,” said Lowe, corporate vice president for Chase International. “The tools we learned to better market our region’s exquisite properties were invaluable.”
Sessions offered in-depth information to help participants better understand and serve real estate clients in an increasingly global and mobile world. Specific market segments examined included Chinese consumers and millennial buyers. Some of the world’s most admired luxury brands were studied as examples for reaching today’s connected consumers through experimental and emotional marketing.
Keynote speakers included Marci Rossell, former chief economist for CNBC, who addressed the global economy, and social scientist Eric Klinenberg, who spoke about the rise of singletons and their effect on real estate. Rudy Giuliani offered insights on “Principle Leadership in the Face of Change.”
“We are thrilled to have attracted such an impressive group of real estate professionals for this year’s Summit,” said Stephanie Pfeffer Anton, executive vice president of Luxury Portfolio. “This group represents the best in the business and we are thankful for the opportunity to bring them together to collaborate and to unveil our latest research and introduce our newest tools, all created to empower them to be even more successful in the work they do with home buyers and sellers.”
Affiliates of Luxury Portfolio market high end homes to affluent consumers worldwide through the network’s strategic marketing program, including the award-winning website LuxuryPortfolio.com, which markets over 35,000 luxury homes to over three million high-net-worth visitors annually and features a total inventory of available properties totaling over $44 billion.
Headquartered in Lake Tahoe, Nevada since 1986, with nine offices in the region (Zephyr Cove, Glenbrook, Incline Village, Tahoe City, Squaw Valley, Truckee, South Lake Tahoe, Carson Valley and Reno) and one in London, England, Chase International and its exclusive affiliations handle a large share of the country’s property. With 310 professional Realtors® boasting an array of industry certifications and the highest volume per sales agent in the area, Chase International successfully represents homes at all price levels. For more information about Chase International, visit www.chaseinternational.com.